Why is your business not doing better? How can you deal with it? What does it look like now and what could it look like with the right tools applied effectively to improve your Revenue, Earnings, and Value.
He Who Has . . . Wins Read More »
Advertising must be among the most common business models and methods of marketing. I am constantly bombarded by advertisements. . . . don’t hate advertising, but I’m not a big fan. It is everywhere. . . . it is often recommended to use the AIDA approach.
Advertising Reigns Supreme Read More »
There are three ways to improve your business. Increase revenue, decrease costs, and/or make it easier to run. Of the three, it is impossible to avoid increasing revenue. I’ve often said, “growth is an imperative.” With inflation, it is also impossible to avoid increasing prices. Improving the business and decreasing costs can only take you so far, even when the sales of units are increasing. So, let’s briefly discuss 7 ways of pricing your products and services.
Do people leave their boss or their BOSS? What? Your people leave because they don’t get along with someone or with the company itself. Your values, culture, and WHY you exist matter more and more to all stakeholders. The people leaving could be employees, contractors, consultants, suppliers, customers, investors, or customers.
What’s Your BOSS Like? Read More »
So, what did this customer want? Did anyone ever ask what she was wanting to accomplish? Was she looking for a drill motor? Or a drill? Or a screw? Nope, she just wanted . . .
Do You Know Your Customer? Read More »
A week has gone by since SuperBowl LVII ended. The world did not end. The world did not change because of the sports extravaganza. Some are still talking about the unique commercials—others are . . .
SuperBowl LVII Business Lessons Read More »
January is a good time to look to the future. It starts in the first week with the big CES show in Las Vegas where concept vehicles, prototypes of all sorts, and advanced ind advanced ideas for technology are…
Peer Into The Future Read More »
Who likes meetings? I’d guess a majority of people don’t. That’s likely due to them being so poorly run and called for the wrong reasons. Yet, leadership REQUIRES meetings. Leaders get things done by…
Leadership REQUIRES Meetings Read More »
Ever had to wait for someone? But then, the reason for the wait turned out to be some preparatory activity the other person did that ends up making things more convenient or saving the day? If so, you…
Let’s be clear. Marketing & Sales Ain’t Easy! Over the years I’ve come to appreciate that we are all in sales of some sort. I would not be married for 45 years and counting if I did not…
Marketing & Sales Explained (by an Engineer) Read More »
Supply Chain Pendulum Swings—You may have heard the phrase, “Those who fail to study history are doomed to repeat it.” Another one is “Everything old is new again”
Tick-Tock not TikTok Read More »
No matter what size your business, you need a team of people to help you. If you are a public corporation, you’ve got a fiduciary board, a strong management team, lots of people inside the…
That leaves us with Succession Planning. Normally that implies having someone to succeed you in business. In the corporate world, you won’t be able to be promoted unless you develop someone to…
Success Planning Beats All Read More »
No, I’m not sending out a warning that a Ford brand vehicle is up ahead. Normally the term is “forge ahead” meaning to move forward, slowly and steadily. Certainly that is something you want to do when…
What’s the right solution for your company? Is it INSOURCE, NEARSOURCE, OUTSOURCE, RIGHTSOURCE? It’s a good time to search out new suppliers, friends, and partners. It reminds me…
All Ashore That’s Going Ashore Read More »
Don’t go it alone. Don’t try to grow it alone. You can’t and shouldn’t. . . . There’s another group you should consider talking with. That’s a group of peers that own businesses, don’t compete with…
One generation has always had trouble understanding the next generation. Learning to bridge the communication gap is challenging for generations, races, nationalities, genders, political leanings…
What’s That You Say? Read More »
Today’s blog is brought to you by the word, “CHARGE.” Those of us that grew up with Sesame Street or watched it as adults with our young children will recognize the opening to various segments. I was…
CHARGE Ahead. CHARGE it. Read More »
Can you see into the FUTURE? Are you up-to-date on TODAY? Have you studied the PAST to avoid repeating mistakes? A successful business owner and leader needs to do all three time and again. We cannot hide our heads in the sand ignoring all that has happened, is happening, and will happen without us making
Is Your Smartphone Today’s Crystal Ball? Read More »
Wow! How much time, effort, and stress have YOU experienced in the last week due to the constant, almost continuous, innovation that requires you to update or upgrade something? Here are a few of the things I’ve experienced in the last week that have caused me to pull out a few more hairs, shout expletive
Innovation Impacts Updates Read More »
My faith in innovation, improving sustainability for our planet, and manufacturing remains strong with such applications of recyclable, corrugated paper board.
Pandemic OUT—Productivity Back IN Read More »
For decades now, a new idea, an innovation, has been represented by a light bulb, as if Thomas Edison was the only person to have a good idea. For some time now, I’ve been searching for something more “modern” to represent an innovative new idea.
Let’s Innovate the Innovation Icon Read More »
Why do we care what manufacturing is? We care because it is a major contributor to the wealth, health, and prosperity of people and nations. . . . As with any statistic, it is important to understand…
What IS Manufacturing? Read More »
Take a flyswatter and swat the standard SWOT analysis. Instead, do a SWAT for Special Weapons Accelerating Tactics and throw in some love with a KISS.
SWAT the SWOT and Make a KISS Read More »
While spending time with my family in Branson, Missouri for Thanksgiving, I found myself gaining insights into family family businesses, business families, enterprising families, and family legacy.
Family Matters and Happy Holidays Read More »
My lovely wife, Susan, and I wish you much happiness, joy, and gratitude for the blessing you have this holiday season. Since 1990, we have been creating our own greeting for family, friends, and colleagues.
Get Ready to Partee Read More »
According to the Shopify Business Encyclopedia, “Manufacturing refers to a large-scale production of goods that converts raw materials, parts, and components into finished merchandise using manual labor and/or machines.
Are You a Service or Manufacturing Business? Read More »
I fully expect we are going to see lots more court cases in the near future. It will involve the election, evictions, insurance coverage, OSHA violations, PPP forgiveness, civil unrest, business dissolution, partnership…
Is Judgement Day Coming? Here Comes DA Judge! Read More »
My last trip on a plane, like many people, was just short of 6 months ago. From the forecasts I’ve seen from airline industry analysts, it’s likely to be quite some time before people are willing to regularly get…
YOUR business deals with risk. My wife shared an article with me regarding a 2008 Airbus A320 plane that had its computers experience ten things going wrong at the same time, taking inappropriate…
